How businesses are targeting Gen Z Consumers with AI Chatbots

Generation Z Customer Base: The Reasons Why Most Companies These Days Prefer to Target

Clubwritter
7 min readJan 12, 2024

Gen AI: GenY, Gen X and Gen Z

Businesses are Looking ways to connect with their target audiences. With recent advancements in technology like the release of ChatGPT and other AI advancements, consumer preferences are also changing, especially among Generation Z, who are influencing how companies interact with customers.

In this blog post, We will discuss how AI chatbots are becoming a crucial tool for businesses to engage with and retain Gen Z consumers. We will start by providing some background on Generation X and Millennials, and then focus on the unique traits of Generation Z and how AI chatbots are designed to meet their expectations.

A Overview at Previous Generations

Generations

Generation X (Gen X)

  • Born between the mid-1960s and early 1980s
  • Grew up during the rise of personal computers and cable television
  • Often called the “sandwich generation” as many care for both children and aging parents
  • Known for their independence, adaptability, and work-life balance focus

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